In 1998, Rota established his own studio, focusing on various design disciplines, including product, furniture, lighting, showrooms, offices, residential interiors, and events. His collaborations span numerous renowned companies such as Alchemy, Arketipo, Bals Tokyo, Barilla, Driade, Fiat, Frag, John Richmond, Knoll International, KME Italy, Lapalma, Lema, Living Divani, L’Oreal Paris, Malo, Martini & Rossi, Mercedes Benz, Moroso, Paola Lenti, Oluce, Takano Co.Ltd, and Versus.

Rota's work has been recognized with several prestigious awards, including two Honorable Mentions for the Compasso d’Oro for his designs 'Linea' and 'Island,' which are part of the ADI Compasso d’Oro Award's Historical Collection. He also received a Special Mention for the German Design Award in 2014 for the product 'Daydream,' and the MIAW (Muuuz International Design Award) in 2013 for 'Frame On' and in 2014 for 'Smile.' Additionally, he was honored with the Interior Design Best of the Year Award in 2014 for the product 'Cloud.'

Since 2004, Rota has been a professor at the Istituto Europeo di Design, sharing his expertise with aspiring designers.