Animated by an indomitable spirit and the curiosity of someone who wants to renew himself continuously, Cappellini dedicates himself to design by offering his personal revision of contemporary design, both for the brand that bears his name, and as art director for other important brands in the field.

Through his most ambitious project, his company, Cappellini has become a bona fide trendsetter, such that he has become universally recognized as a talent scout for young professionals. His lectures at international design schools are also very popular, at institutions such as Istituto Marangoni, for which he is also Art Director, and other establishments around the world where he is invited as a visiting professor.